Built on Friendship. Driven by Impact.

We’ve worked together for over a decade, building and scaling companies from the ground up. Now, we bring that same trust, experience, and drive to help other owners grow and thrive.

Our Story

CollectiveXP started with a simple idea: work with people you trust, on problems worth solving.

We’d spent years building businesses alongside friends who shared our values, and we wanted to keep doing it — for ourselves, and for others. Our goal is to leave a legacy of impact and lasting value by helping great businesses scale.

How we formed the collective

Over the years, we met operators and entrepreneurs who shared our principles and work ethic. Many became close collaborators. Eventually, we realized we could do more — and do it better — if we combined forces.

CollectiveXP is the result: a team of proven operators and tech entrepreneurs with successful exits, working together to share what we’ve learned and apply it to new challenges. We’re here to build things that last — and to enjoy the process of building them together.

2011

Flyer Platform Launched

Our team started with a small flyer platform, less than $2M in revenue and running at a $1M EBITDA loss. It was the beginning of something bigger.

2013

Flipp App Launch

We launched the Flipp app, which quickly gained traction with shoppers and retailers. By then, revenue had grown to just over $9M, though we were still investing heavily, running at -$4M EBITDA.

2015

Rapid Growth

Flipp scaled fast, onboarding over 1,000 retailers across North America. Revenue passed $40M, and we turned profitable with $2M EBITDA.

2023

Flipp Acquired

After more than a decade of building, Flipp was acquired by a PE firm. At the time of sale, the business had over $100M in annual revenue and $30M in EBITDA.

2024

CollectiveXP Formed

With Flipp’s chapter complete, we formed CollectiveXP to continue working together — this time applying our experience directly to other owners and operators.

Now

Helping ETA CEOs Grow

Today, CXP is focused on helping ETA CEOs grow margins and scale their businesses by applying the lessons, systems, and practices we developed while scaling Flipp.

Let’s Chat

We enjoy swapping stories and ideas with other owners and operators tackling big challenges. If you’ve got a business problem worth solving — or just want to explore what’s possible — we’re always up for a conversation.